Top 20 Online Toy Stores and All the Rest

Thousands of parents and kids are still reeling from the 2018 closing of Toys”R”Us. While there’s no serviceable replacement for the physical toy store, the internet is bursting with a wide variety of shops the sell toys! Here are 20 of the best sites to check out next time you need to find the perfect toy for an infant, toddler, grade-school child, or a kid-at-heart:

  1. Amazon. As the world’s largest eCommerce store, Amazon has millions of items listed on the site from retailers from around the globe. If the plethora of options is too overwhelming, you can check out their pages for best-selling toys and newly-released toys, which are updated everyday.
  2. Costco. Costco is known for selling items in bulk for heavily discounted prices, but the wholesaler’s website also offers amazing deals on all kinds of children’s toys, from American Girl dolls to DIY bath bomb kits.
  3. Sensory Kids Store. This store offers specialized toys that are designed for children with special needs, and all of the products are tested by therapeutic, education, and medical professionals.
  4. Kmart. Similar to retailers like Walmart and Target, has all kinds of popular kids’ toys, from Nerf guns to bicycles to Barbie dolls.
  5. Ebay. You can purchase new or gently-used toys on eBay, or you can even sell toys your own kids have outgrown! You’ll be able to find all kinds of deals on toys for infants, older children, and more. 
  6. ToyWiz. If you’re looking for something more unique, such as a hard-to-find comic book, this famed New York toy store is the place to go. ToyWiz has been selling toys online for over a decade, and it offers unrivaled customer service for people in over 40 countries.
  7. HearthSong. If you have a little explorer or outdoor enthusiast on your hands, HearthSong is the best place to find outdoor toys like ziplines, go-karts, swing sets, telescopes, and more!
  8. Oompa. Organic and sustainably sourced toys are a specialty of You can search for toys by type, the age of your child, or by newly-released toys. 
  9. There are all kinds of toys and games available at great discounts on Overstock, from board games to educational toys to outdoor toys for kids of all ages.
  10. Disney. Whether your little one loves princess movies or Star Wars, should be your first stop for collectible items like action figures, plushies, dolls, play sets, and more, all adorned with your child’s favorite Disney characters.
  11. LEGO. The truth is, nobody ever really outgrows LEGO toys. Every kid, from your 4-year-old niece to your 13-year-old son, will be excited to receive a LEGO set as a gift; they might even let you play with them, too!
  12. BigBadToyStore. If you’re on the hunt for action figures, you won’t find any better store than this. The BigBadToyStore is stocked with popular action figures from Marvel, DC comics, and all kinds of other famous stories and movies.
  13. Walmart. America’s famous discount retailer offers thousands of toys on its online site that may not be available in its physical stores. Just a few of the numerous toy categories listed on the site include dolls, remote-controlled toys, arts and crafts, learning toys, and stuffed animals.
  14. MySweetMuffin. This site specializes in adorable, vintage-style items for infants and toddlers. You’ll be sure to find cute toys, retro clothing, infant keepsakes, and other lovely gifts for your little one.
  15. Kidding Around. New York Magazine named Kidding Around as the best toy store in New York, and when you visit their website, you’ll immediately see why. This establishment has been run by a passionate owner for over 20 years, offering both unique specialty toys to popular brands that all kids will recognize and love.
  16. Target has plenty of great deals on toys online that you won’t find in-store, and you can customize your search for the perfect toy by age, category, brand, and budget.
  17. This site offers toys that focus on enhancing your child’s brain development and encouraging intellectual growth. It offers toys for kids of all ages, as well as children with special needs.
  18. Mattel. Toys, dolls, action figures, games, playsets, and more can be found on the official Mattel online store!
  19. Kohl’s. While you may not be able to find a great selection in-store, the online toy selection of Kohl’s is incredibly diverse. The site offers outdoor toys, pools, wagons, board games, costumes, and much more, along with a free ship-to-store feature to make for easy pick-up.
  20. Crate & Barrel. Organic stuffed animals, adorable playhouses, kids’ books, and cute rockers are just a few of the must-have items on this site. Filter your search results by age, toy category, best-sellers, or budget.

And all the rest….

More online stores that sell toys

Online Toy Stores (that focus on toys)
Buy Buy Baby
FAO Schwarz
Fat Brain Toys
Fish Pond
Fisher Price
Imagine Toys
John Deere Store
Kidding Around Toys
Kiddlestix Toy Store
Learning Resources
Master Mind Toys
McFarlane Toys Store
Miracle Mile Toy Hall
OP Taylor
Rogue Toys
Stage Toys
The Sensory Shop
The Toy Shop
Timbuk Toys
Toy Town
Toy Universe
US Toy

Online Costume Stores

Hobby Shops

Hobby Lobby

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