The Long Tail: Why the Future of Business Is Selling Less of More

$9.99 $8.99
The Long Tail: Why the Future of Business Is Selling Less of More

(391) - Price updated 3 months ago

What happens when the bottlenecks that stand between supply and demand in our culture go away and everything becomes available to everyone? "The Long Tail" is a powerful new force in our economy: the rise of the niche. As the cost of reaching consumers drops dramatically, our markets are shifting... Read more at Amazon.com >>

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